One-time paid posts are ideal for content that has clear standalone value — such as an e-book, an in-depth article, a photo set, a recipe, a mini-course or a bonus episode.
1. When to use a one-time paid post
One-time sales work best when the post:
- has a specific value
- - solves a clear problem
- - works as a standalone product (PDF, gallery, video)
- - has long-term relevance
Examples of suitable content:
- - step-by-step detailed guide
- - photo series or gallery
- - bonus video episode
- - audio lesson
- - original downloadable materials
2. Set clear value and pricing
The price should reflect the content and the target audience. Standard pricing:
- - 2–10 EUR for regular posts
- - 10–20 EUR for larger mini-courses or bonus materials
Tip:
If the content took significant time to create, set a higher price.
If you want quick sales or a fresh start, choose a lower price.
3. The title sells the most
The title should immediately answer the question:
“What will I get out of this?”
Good examples:
- - 10 Tips to Start Your Online Store – Complete Guide
- - Photo Pack: 20 High-Quality Portraits
- - Bonus Episode: How I Launched My First Project
4. The cover sells — use a strong thumbnail
Use a high-quality preview image:
- - clear
- - visually appealing
- - relevant to the content
People often buy “with their eyes.”
5. Promote the post outside the platform
Share it on social media:
- - Instagram Stories
- - Reels / TikTok
- - Facebook groups
- - your blog or website
One-time paid posts often attract people who don’t want a monthly membership.